A video release form is a simple agreement between a video producer and the video’s subject.
It includes sections clarifying ownership rights, how to use video content, and more. When working on video projects, collect signed release forms from each student and adult being filmed. However, kids under the age of eighteen are unable to sign release forms on their own. Instead, their parents or guardians must sign the forms on their behalf.
Creating a video and interview release consent form is essential for obtaining permission from those who will be featured in the production and safeguarding yourself against future complications.
What is a Video Release Form?
A video release form asks for the subject’s permission to use their image, voice, and speech in publication. These benefits can extend to media, the internet, physical products (such as CD players), or any other sort of publishing. You can combine numerous types of release form vocabulary to build a release form that best fits your needs.
A video release form is commonly used in courses for educational purposes where images may be presented, documentaries where a person’s voice is used for narration, media for advertising products or services.
It is also used in movies that use the images and voices of actors in role-playing, news where a person giving information to an interviewer has their image used, presentations, for example, school presentations where images of people are a part of data collected, and online videos where an individual’s image is used to promote certain products.
A production company may mistakenly record branding, persons, private property, or minors while making the best possible video for a project. The video may then be published and shared without consent. This scenario could have serious legal consequences. A video release form will help you avoid any legal issues that may arise.
Before the recording begins, have a video release form signed. The video release form prevents the individual from requesting that any use of their image be removed from the video later on. The video release form also outlines any compensation for using an individual’s voice or image.
When should it be signed?
Before the recording starts, have all of the necessary people sign the video release forms since the video release form specifies how the video will be used. However, when filming minors under 18, the minor’s legal guardian’s signature is needed. In addition, the parent or custodian must provide their permission for the minor to be in the video.
What should be Included in a Video Release Form?
Video release forms are different. They may vary in vocabulary and content. A video release form may be used to obtain permission to release images or videos to newspapers, television, or social media. Therefore, their content will vary according to the purpose. Below are some of the typical details that every form will have:
Forms of media
The forms of media that a production company can use are:
- Printed media (newspapers, magazines, posters)
- Broadcasting media (Television and radio)
- The internet (social media)
Pro Tip: Mention any media platforms used to publish the videos in the form to avoid any misunderstandings.
A third party is an individual or organization outside of the publishing company and the person in the video who may want to use the videos recorded. Include a provision that allows you to sell or transfer the release form’s related rights to third-party individuals or organizations.
Commercial and non-commercial rights
Commercial filming is the use of motion pictures, filming, audio recording, or other moving image or audio recording devices for the purpose of advertising an event, product, or service to generate income. In contrast, non-commercial filming is the production of non-profit documentaries, films, videos, and television shows. Non-commercial filming is usually done for educational purposes.
The time limit states when the video release form will expire, and the production company can no longer use the individual’s image in their videos. Every form should include an exact time limit that specifies when the consent granted will expire. It’s a good idea to mention that the permissions granted in a form are everlasting.
This gives you the flexibility to use the individual’s images/audio/video whenever and for as long as you like. This is dependent on whether you and the individual featured in the video have agreed that the permission will expire at some stage.
When creating a video release form, customize it to cover permission for both present and future use. The initial purpose may be for present use only, but a need for it in future marketing may arise. Take into account all future prospective opportunities and materials that you might want to research.
The payment is usually received by the talent and is mentioned separately in the video release form, but because the form templates are different, the form should be tailored to the current needs. Do prior research. Know what you want to do with the video and interviews, but don’t confine yourself to that. For the sake of the production company and the talent, be upfront and clear about the expectations of the video and interview release consent form.
Video Release Form Templates
As an owner of a production company or freelance videographer, knowing what a video release form is and what it entails is essential. It prevents a production company from legal consequences of using a person’s image without consent and other issues.
Therefore, knowing how to write a video release form is vital for the production company. We have provided free, downloadable, easy-to-follow video release form templates on our website to guide and help you write a comprehensive form. Check out the video release form templates on our websites and try your hand in writing one.
How Does a Video Release Form Work?
When a person or property is being used to create material presented publicly for commercial purposes, a video release form is used. This part of the article explains what to do when crafting a video release form.
Research privacy laws
Consent is required to use other people’s images in videos or photographs according to privacy laws. It is important to note that these forms cover photographs as well.
Note That: Different states may have different laws on using people’s images or videos.
Therefore, it is crucial to research the privacy laws in the country you are in to avoid lawsuits.
Acquire the client’s permission
Getting the client’s permission gives a production company the right to use a person’s image. The production company will also have control over what to do with the final product if the form has been signed. This will also protect the company from legal issues such as lawsuits for illegally using a person’s image.
Fill and sign the document
The last step is filling and signing the form. The form should contain the client’s information, including the name, address, contact information, and the agreement’s date. In addition, a parent or guardian’s signature will be necessary if the video release form is being completed for a minor.
How to Write a Video Release Form
A video release form is a simple document to write. In this section, we have made it easier for you by explaining its components with examples.
Design/craft the form
The first step in preparing this form is to make a list of every person included in the video and make sure that they all sign the forms. Not completing this step may subject the production company to future legal actions and the possibility of the finished video being banned from store shelves or the internet.
Name of the recipient and the production company
I_________________________ (name of the recipient)
The second blank space is where the name of the production company will be written.
I__________________, hereby give permission to_______________ (name of the production company)
The payment terms
I_________________ (name of the recipient), give permission to_______________ (name of the production company), my image and voice rights as recorded on audio and video tape o with payment of $_______________(dollar amount)
If the production company is not making any payments for using an individual’s image or voice, check the box “without any payments.”
I_________________, give permission to_______________, my image and voice rights as recorded on audio and video tape o with payment of $_______________ o without any payments.
Recipient’s contact information and signature
Full name_________________________________________ (recipient’s name)
Address__________________________________________ (recipient’s address)
City____________ State____________ Zip code_______________
Sample of a Video Release Form
I_________________ (recipient’s name), give permission to_______________ (name of the production company), my image and voice rights as recorded on audio and video. This permission covers all forms of media and markets that are currently known or found in the future. Unless I withdraw this authorization in writing, this authorization will continue permanently. I surrender my right to inspect or approve any finished product that has my image.
I acknowledge that I have been compensated for using my likeness or have agreed to this release without compensation. Accordingly, I forfeit any claim to profits or other revenue resulting from or linked to the video’s use.
I agree that these materials will become__________________ (name of production company) property and will not be returned to me.
I hereby free__________________ (name of production company) from any liabilities, petitions, claims that I, my successors, representatives, or any other person may bring on my behalf or behalf of my property.
Full name_______________________________________________ (recipient’s name)
Address________________________________________________ (recipient’s address)
City____________ State____________ Zip code_______________
A video release form is required when filming a video that you wish to distribute or sell. For video production, these forms are essentially contracts that confirm that a person has given you the right to film them or their property. It will safeguard your company from legal issues like an actor refusing to let their image be used after filming or copyright items appearing in your video.
One of the most ignored stages in the video production process is obtaining a signed video release form. When it comes to privacy and copyright, it’s preferable to be safe than sorry as a videographer. Therefore, always have a signed video release form when working on a project that involves using an individual’s image or voice.